Louis Widmer operates an internationally oriented website offering product information, advice and services relating to skincare and dermatology. The content is used in various countries and is continuously updated.

The concept, UX, UI and frontend are developed in collaboration with DEPT; we handle the backend implementation and technical development. The platform is based on Magnolia DXP and is integrated with the PIM and Salesforce CRM. Product data, content and personalised content are interlinked and managed centrally.

We continue to maintain the system and integrate extensions and customisations into the existing structure. This ensures the website remains reliable and can be developed in a controlled manner, even in the face of new requirements and international variations.